Responsible for planning & managing campaigns to promote institution s quality & services. Brand managers are concerned with creating a lasting impression among students & improving admissions and marketshare. (KRAs) 1. Public speaking, taking seminars and travelling as and when required as per the need of the job. 2. Analyze how our brand and institution is positioned in the market and crystallize targeted students insights. 3. Take brand ownership and provide the vision, mission, goals and strategies to match up to. 4. Translate brand strategies into brand plans, brand positioning and go-to-market strategies. 5. Lead creative development and create motivating stimulus to get targeted population to take action. 6. Establish performance specifications, cost and price parameters, market applications and sales estimates. 7. Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs) and coach the team and get the best from everyone
The position is responsible for handling sales for Key accounts (Star outlets), and driving all promotional and sales support activities in the region. Responsibility : 1) Achieving growth in sales revenue from the star outlets channel, and also focusing on visibility. The candidate will be responsible for top-line and bottom line figures for this channel 2) Handling all sales development activities in the region, like : - Networking with the distributors - Distributor expansion initiatives - Driving IT initiatives in the sales function 3) Handling all promotional and trade marketing activities in the region. 4) Being a focal point of contact with the marketing team at Business office and the sales teams in the region This position will be supported by ably trained Field Merchandising executives (on and off rolls) to drive all the above listed initiatives across the region.
WhatsApp and Email be preferred
WhatsApp on - +91 92059 00246
Email id - [email protected]
Required - Female Only